Overseas returnee turns craft into success on Taobao

chinadaily.com.cn | Updated: 2018-08-09 14:27
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A carved wood piece is showcased in Daye, Huangshi city, Central China's Hubei province, on Aug 3, 2018. [Photo/VCG]

Wu formed an entrepreneurial team of three in 2015 and made a series of widely acclaimed artworks.

Although the works were praised through word-of-mouth, sales were not as good as expected. He lost nearly 500,000 yuan in the early years.

"Works should be not only beautiful but also useful, so they become popular among customers," Wu's father said.

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