Woman brews future for cultural heritage through company

Xinhua | Updated: 2020-08-25 14:52
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Tu Jinge sells intangible cultural heritage products in a livestream on Aug 24.[Photo/Xinhua]

The team tapped design talent developing original works, established a cooperative relationship with intangible cultural heritage craftsmen, and sold the products through webcasts and crowdfunding. After three years of development, the company has launched nearly 60 inheritors of intangible cultural heritage, served hundreds ofcraftsmen in all parts of the country, especially in rural areas, and promoted the inheritance and development of intangible cultural heritage.

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