Tianjin's new multi-brand store showcases iconic Chinese products

By YANG CHENG | chinadaily.com.cn | Updated: 2024-01-24 20:38
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A shopper walks across the newly opened Guifaxiang store, a time-honored snack brand from Tianjin. [Photo provided to chinadaily.com.cn]

It also has shared streaming rooms where the classic enterprises can livestream to the public.

Hexi district promotes the heritage and innovative development of time-honored enterprises by establishing exhibition halls, tourist attractions, and supermarkets and expanding product sales channels.

The district will also encourage new products, technology, channels, and marketing while preserving old craftsmanship, traditions, and flavors.

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