Lessons from Pandora's Ministry of Propaganda
It was truly a case of, "I came, I WAS seen, and I conquered". The lines of people waiting outside Chinese cinemas to see Avatar were amazing.
Apparently, there was a 2,000 people run on tickets at a cinema in Beijing, and there was a line that curved 18 times in Shanghai.
It was bitterly cold in Beijing when the film was released, so rich people sent their drivers at 4 am to line up for tickets, and spoiled brats sent their mothers.
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