The magazine consists of 16 pages with an issue of approximately 20,000 volumes.

The color-printed magazine carries articles in Chinese-English and Chinese-French bi-linguistic versions.

Targeting the International Olympic Committee (IOC), National/Regional Olympic Committees, International Sports Federations (IFs), members of the Olympic Family, and overseas media, the first issue of the publication shed light on Beijing's eleventh five-year plan, and glanced at the Olympic preparation progress.

The journal, currently a quarterly, will be issued more regularly and next year it is expected to be a bi-monthly while in 2008 it will be a monthly.

President of the Beijing Organizing Committee for the Games of the XXIX Olympiad (BOCOG) Liu Qi and IOC President Rogge Jacques have sent their congratulations to its first issue.