Online sale event promotes Qixia apples

Qixia, a county-level city in Yantai, is famed for its high-quality apples in China. The city is home to an apple planting zone measuring 1.28 million mu (85,333 hectares) which annually produces 2.2 billion kilograms of apples with an annual output value of more than 16 billion yuan ($2.25 billion).

Xuexi Qiangguo is a widely-used mobile app run by the Publicity Department of the Communist Party of China Central Committee. The online sales event is aimed at helping boost the development of farms. The event is expected to help farmers sell more than 50,000 kilograms of apples.