Giant symbol of love draws crowds at the Bund

To celebrate the upcoming Qixi Festival, also known as Chinese Valentine's Day, the Bund Finance Center (BFC) has set up a large balloon art installation titled "Balloon of Love" along the Bund in Shanghai.

The new installation follows the one of a giant rose that was unveiled along the same stretch during Valentine's Day in February this year.

The Qixi Festival falls on Aug 22.