Traditional Chinese medicine culture comes alive in Nanyang
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In recent years, Nanyang has actively developed the traditional Chinese medicine cultural industry, emphasizing the preservation and promotion of traditional medicine values. The Medical Sage Cultural Park built around the museum is an exemplar to promote the Zhang Zhongjing cultural IP.
"Based on the national traditional Chinese medicine service export platform, the park will establish a comprehensive traditional Chinese medicine cultural complex, integrating the functions of cultural inheritance, education and training, tourism and healthcare, international conferences, and global trade," Liu said.
He added that the cultural park uniquely combines culture and industry, leveraging culture to drive industrial growth and industry to support cultural inheritance, vividly demonstrating Nanyang's innovative efforts in inheriting the essence of traditional Chinese medicine.