Prix Pictet exhibition opens in Shanghai

Our main point is that photography is accessible to everyone," said Isabelle von Ribbentrop, executive director, Prix Pictet. "It transmits messages much quicker than maybe writing or reading, which many people can't do."

In order to make the photographs accessible to everyone, the Prix Pictet has toured 12 cities in the past year. "In total we have toured more than 140 cities worldwide to show the Prix Pictet prize winning photographs," she said. "We usually do well without entrance fees. So, it's really accessible for school classes, for universities, for everyone."