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Chinese beverage brands spark craze in Indonesia

By Yan Xingzhou | chinadaily.com.cn | Updated: 2024-12-11 16:35

Two staff members behind the reception desk of Mixue Bingcheng's Indonesia company, in Jakarta, on Nov 29, 2024. [Photo/Xinhua]

Not only bringing sweetness to consumers, Chinese tea and coffee brands have also created a large number of job opportunities for the local people.

Mixue Bingcheng has helped more than 1,400 of their Indonesian business partners to start their own businesses, creating around 12,800 jobs in Mixue's stores, according to the company's website of Indonesian dispatch.

"Presently, our company employs about 250 people in Indonesia, of which more than 96 percent are local employees," said Han Wenchao, the company's operating director of Indonesia.

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