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Brompton CEO: One ride in China isn't enough

chinadaily.com.cn | Updated: 2026-03-21 22:49

Many in the UK still have only a limited understanding of China, but firsthand experience can quickly change that, according to Will Butler-Adams, the CEO of Brompton Bicycle. From Beijing's history to Shenzhen's dynamism and Chengdu's pandas, he says cycling offers a unique way to explore the country's diversity and charm.

Riding through cities, meeting locals and discovering hidden streets, food and culture along the way, after more than 20 years of visiting China, Butler-Adams says he is still learning — and still coming back for more.

Reporter: Xing Yi

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