An art management and research center will be founded at the Guanghua School of Management of Peking University under a cooperation framework with the Beijing Poly International Auction. It will offer courses to popularize knowledge of fine art, art investment and tours of museums at home and abroad. The lectures will be conducted by senior specialists of relevant areas. The school will also launch an MBA program to cultivate business leaders who are interested in the art market. Student enrollment will begin in 2014.