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Airbus: Cooperation and inspiration
(China Daily)
Updated: 2009-09-23 08:26
That is how Frank Kolk, the technical director of American Airlines and a strong supporter of the twin-engine wide-body formula, reacted to an Airbus presentation in the early '70s. He knew that creating a truly credible new multinational force in the aerospace industry required just as much innovation as developing a new breed of aircraft. To turn the cultural diversity that had created so many problems in the past into a competitive advantage was the challenge... The full text is available in the September Issue of Logistics China. Please visit Please visit E-Shop for more subscription details. (For more biz stories, please visit Industries)
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