China Film to partner with Paramount Pictures

BEIJING - China Film Co Ltd on Monday announced cooperation with the US-based Paramount Pictures in production and distribution during the sixth Beijing International Film Festival.

La Peikang, chairman of China Film Co Ltd, said the company hopes to learn from Paramount and combine Hollywood's mature business model and technology with Chinese culture, talent and market.

The company also aimed to explore new space in project financing, development, co-production and marketing so as to make quality films that cater to the tastes of audiences from both China, the United States and the world over, La added.

Rob Moore, vice-chairman of Paramount Pictures, expressed his hope that the two sides will strengthen cooperation in various business sections including production, distribution and animated films.