Company adds 3D smart TV to its high-tech media platform

Chinese smartphone maker Xiaomi Corp unveiled on Thursday its third-generation Android smartphone - the Mi-3 - as well as a 47-inch 3D smart TV, as the company steadily expands its product line in a bid to attract more users.

The Beijing-based Xiaomi, which recently hired Google Inc's former vice-president Hugo Barra, said its latest flagship mobile phone is the world's first smartphone running on Nvidia's Tegra 4 quad-core chipset and is the world's fastest smartphone.

Lei Jun, founder and chief executive officer of Xiaomi, took to the stage in a black T-shirt and blue jeans during Thursday's product launch event in Beijing.

He said the new phone either supports a 1.8 GHz Tegra 4 processor on China Mobile's TD-SCDMA network or a Snapdragon 800 processor on China Unicom and China Telecom's networks, which use WCDMA and CDMA2000 technology, respectively.

"Once again, Xiaomi will offer users a highly capable smartphone, but at an incredibly low price," Lei said.

He added that the 16-gigabyte version of the phone will sell at 1,999 yuan ($323.96), while the 64 GB version will be priced at 2,499 yuan. The Mi-3 will hit the Chinese market in October, the company said.

Rumors circulating before the event said that the company would likely introduce a smart TV or a tablet computer this year. Lei said that his company is very interested in developing diversified product categories, but that it is not capable of launching them all at the same time.