Zengcuo'an, a fishing village in Xiamen, Southeast China's Fujian province, has recently applied AR to tourism. [Photo/Xinhua] |
Data from Digi-Capital, a research firm, showed the market size of AR is expected to reach $120 billion by 2020, much higher than the size of $30 billion for the VR market.
In the second half of 2015, many international companies including Legendary Pictures, the Walt Disney Company and Warner Bros. entered the AR field.