Gionee launches new handsets for business market

The launch ceremony of Gionee's M6 and M6 Plus in Beijing on July 26.[Photo/provided to chinadaily.com.cn]

"Brand differentiation is the trend and also the core-competitiveness for Chinese smartphone companies to stand out in the market," said Liu Lirong, chairman and president of Gionee Communication Equipment Co Ltd. "By targeting business users who prefer to use handsets with long battery life and efficient privacy protection features, we invented the new M6 and M6 Plus to meet the pain points of our consumers."