Carmakers drop 'self-developed'
Chen Ming / for China Daily |
More than 20 Chinese carmakers announced this month they had officially adopted the expression "Chinese brands" instead of formerly frequently used "self-developed brands", and called on all media to use the new expression in their reports. Chinese carmakers used the phrase "self-developed brands" from 2009 to emphasize the brands were completely owned and developed by themselves. "Chinese brands" is a clearer and more reasonable concept that relates directly with the registered location.