Business / Auto China

Flexible financing turns Mercedes dream into a reality

By Li Fangfang (China Daily) Updated: 2014-06-16 07:08

"Mercedes-Benz is dedicated to offering innovative financial and leasing solutions to our customers to satisfy their diverse needs," said Mallmann. "By offering Agility, we are giving customers greater flexibility to finance their cars and help open up the exciting world of Mercedes-Benz to an even larger audience."

Customers will be able to customize their Agility contract to fit their needs by choosing the contract term, maximum mileage they expect to drive each year and the monthly payment range that best meets their budget.

Customers could take immediate possession of a GLK with an affordable initial cost and a low monthly payment starting at 7,388 yuan, allowing them to enjoy three years of driving with the options at the end of the contract.

Customers can also enjoy a risk-free lease experience as the future value of the car is underwritten by Mercedes.

Mallmann said the financing service had huge potential in China, which made the company consider more innovative products to attract customers.

In Daimler AG, the parent of Mercedes-Benz, 40 percent of vehicles were sold under financing packages. However, in China, the company only financed one in every five vehicles last year, though Mercedes-Benz Auto Finance saw dramatic increase in 2013.

According to Mallmann applications for Mercedes vehicle finance increased by 153 percent and total activated contracts surged by 118 percent in 2013. He said the portfolio volume jumped 31 percent year on year.

Flexible financing turns Mercedes dream into a reality

Flexible financing turns Mercedes dream into a reality

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