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China Tibet Online, the country's leading website on Tibet, launched its latest English version Tuesday after six-months of elaborate preparations in Beijing in an attempt to expose Tibetan's livelihood.
The website now boasts the most extensive version over the past decade since its establishment in 2000.
"Our website aims to serve as a platform to provide a true picture of Tibet for people home and abroad," said Wei Wu, deputy editor-in-chief of China Tibet Online, at a press conference. "We've adopted the globally popular concepts in web design tailored for English speakers."
Readers will have a chance to propose questions online, which will be answered by website staff or authorities.
"We hope that we can offer them a better experience when visiting our website," he added.
The website will also focus on exclusives on Tibet with its staff working in a branch office there. The content will be more complete with the widened coverage on a slew of aspects such as religious freedom, cultural preservation and environmental protection, according to Wei.
The English version of China Tibet Online experienced a significant increase in visiting numbers in 2010, as it tallied about 260 million more hits than in 2009. And the number of dedicated IPs rose by nearly 21 million, doubling since last year.