A family in Beijing buys a Quanjude Peking roast duck hamper at Qianmen Pedestrian Street ahead of the Spring Festival holiday. [Jiang Dong / chinadaily.com.cn] |
Some well-established Beijing brand-name eateries are offering their typical foods as nianhuo, or Spring Festival goods packages.
Quanjude Group's restaurants, not only Quanjude Peking Roast Duck Restaurant, but also Fangshan, Fengzeyuan and Sichuan Fandian restaurants, have put their duck, meat and staple foods in packages so people can buy them to eat at home after simple reheating.
The gift hampers are available not only in supermarkets, but also at Spring Festival goods tents and stands in front of the restaurants. Some of these are at Quanjude's Hepingmen branch, Wangfujing branch, and Fengzeyuan's Zhushikou Xidajie (west street) branch.
Quanjude offers a gift box of Peking roast duck, complete with pancakes and brown sauce. There are also hampers with salty preserved duck eggs, with assorted duck jerky, giblets, duck feet and wings.
The deluxe version has everything mentioned above, as well as spicy chicken hearts, chicken neck, marinated feet and wings.
Fengzeyuan has introduced a flour staples box, a meat dishes box and a mixture of flour buns and meat. Roast steamed bread and "silver thread" steamed buns are traditional Beijing foods.
Quanjude's single product boxes range in price from 128 yuan to 258 yuan ($21-$43).
This year the restaurants have also made the goods available on the Internet, on popular portals including Taobao, Jingdong and the No 1 Store.