Macao's first apple retail store launched

Workers attach an oversized Apple logo to the front of the Moscone Center in San Francisco, California, June 11, 2016. The Apple Worldwide Developers Conference (WWDC) opens on June 13. [Photo/IC]

MACAO -- Apple Inc. launched its first retail store here on Saturday, expanding the brand's presence in Greater China to 41 stores.

Hundreds of Apple fans queued at the new store at Galaxy complex in Cotai district before the store opened at 10 a.m..

Macao is an incredibly important region for Apple, Denny Tuza, senior director for Apple Retail Asia Pacific told Xinhua, noting that"Macao is a rich commercial and industrialized city with 600,000 residents and 32 million tourists annually. The city has a unique hybrid urban culture, representing a peculiar blend of Oriental and Western influences."

This new two-layer outlet includes sales space where over 150 Apple latest designs are displayed for customers to experience hands-on, and a gathering place for workshops.

According to Tuza, Macao store has 149 employees who are mainly hired locally, speaking nine languages including Mandarin, Cantonese and English and Portuguese.

Apple also brought two free camp designed to help spark the imagination of kids ages 8 to 12, teaching them to make movies and create interactive books complete with their own illustrations and sound effects.