Dialect greeting helps airline add local flavor

SHANGHAI - Passengers arriving at the city's airports will from next week be given an introduction to this East China metropolis in the local dialect.

Starting from Sunday, Lunar New Year's Eve, Shanghai Airlines services from six Chinese cities will broadcast a short message about the coastal city's cuisine, scenic spots and culture as they approach to land.

The greeting, which will start on planes traveling from Beijing, Shenzhen, Guangzhou, Hong Kong, Macao and Taiwan, is aimed at helping passengers feel closer to their destination.