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Dongfeng Motor looks to maintain growth at home and abroad

By Zhang Zhao and Wang Siyi | China Daily | Updated: 2014-09-19 10:40

Proprietary products, international cooperation, innovative management and business restructuring are some of Dongfeng Motor Corp's key strategies to maintain sustainable growth in domestic and international markets.

Last year the Wuhan company sold 3.5 million vehicles, which ranked it second nationwide, with revenue of 453.4 billion yuan ($73.8 billion).

The firm's proprietary brand Dongfeng sold 1.27 million units, an increase of 13.4 percent year-on-year, which made it the second largest among all domestic brands. These included 655,600 Dongfeng passenger vehicles, up 27.3 percent year-on-year.

Dongfeng Motor looks to maintain growth at home and abroad

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