Lonely Planet boosts offerings on digital platform
China Daily | Updated: 2017-03-15 08:00
NEW YORK - Daniel Houghton was just 24 years old when he became CEO of Lonely Planet in 2013. Since then, he's restructured the company, expanded its digital presence and, to the surprise of many who feared he'd kill off Lonely Planet guidebooks, he's grown the print side of the business.
The company now has 33 percent of the guidebook market, its largest share ever. Houghton, now 28, starts his fourth year with the company in April.
Houghton's roots are in the southern US. He grew up outside Atlanta and holds a photojournalism degree from Western Kentucky University.
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