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Alibaba leads the fight against counterfeit goods

By Guo Ying and Zhao Wanwei | China Daily | Updated: 2017-09-29 09:24

The online retailer is adopting strong measures to unearth vendors of fake items, as Guo Ying and Zhao Wanwei report for Xinhua China Features.

Members of a secret team working for the e-commerce giant Alibaba have the task of pretending to be online consumers who test-buy items from the billion-plus products on the company's platforms.

The team members spot-check about 100,000 products, spending approximately 100 million yuan ($15 million) a year on average.

Alibaba leads the fight against counterfeit goods

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