FiFi Awards honor Vera Wang, name Top Fragrances Renata Espinosa

(Agencies)
Updated: 2008-05-22 14:46

 
 

Zac Posen and Bernadette Peters arrive at the 36th Annual Fifi Awards presented by The Fragrance Foundation in New York on Tuesday, May 20, 2008.[Agencies]

The Oscars of the fragrance industry - the FiFi Awards - honored the top fragrances and the people behind them on Tuesday, May 20 at their 36th annual celebration in New York.

Daisy by Marc Jacobs, a Coty Prestige fragrance, won Fragrance of the Year in the women's luxury category, while Dolce & Gabanna Light Blue Pour Homme (P & G Prestige Products, Inc.) took home the same award in the men's category. A women's and men's "Nouveau Niche" award was given to Prada Infusion d'Iris (Puig Beauty and Fashion Group) and Armani Prive Vetiver Babylone (Giorgio Armani Beauty), respectively.

Designer Vera Wang was honored with a Hall of Fame award, presented by New York Ranger Sean Avery and current Vogue intern, where Wang was once a fashion editor. Did Avery think hockey or fashion was more vicious? "That's an interesting question," laughed Avery. "I would definitely say hockey. I think fashion is certainly tough and competitive, but it's definitely not as physically dangerous as hockey."

Wang was humbled to be receiving the award.

"It's something beyond my dreams," Wang said. "My mother adored fragrance, she educated me in fragrance. We lived in Paris a great deal throughout my life, so fragrance has been a part of my upbringing. But to somehow win an award for fragrance - a Hall of Fame award - is inconceivable to me."

As for Wang's own future fragrance plans - currently she has four fragrances for women and one eau de toilette for men - she'd like to do a line of essential oils, "where price is not an issue at all and it's just a totally luxurious product," she said.

Scent, and particular perfumes, are often the basis for some of the most powerful memories. Actress Bernadette Peters recalled her first fragrance memory.

"My earliest fragrance memory was of my mother's," said Peters. "She wore Arpege, so when I look at a Lanvin purse, I look for that little lady that they sometimes hang from a medallion, because I remember that used to be on the bottle. She always wore perfume. There was something called Sen-Sen that you put under your tongue. It's another fragrance that you put in your mouth, and then your breath smells sweet. Sometimes when she was out of Sen-Sen she'd put perfume in her mouth!"

Designer Zac Posen, who will release his first fragrance for women in December and is also working on a fragrance for men, remembered certain packaging first and foremost - something often more interesting than the smell of fragrances themselves.

"I remember an Elsa Peretti bottle, I think she designed it for Halston, it was a really cool shape," he said. "Then I went through a stage of collecting great, really kitsch perfume bottles of Avon."

"The first fragrance I purchased was probably Obsession," continued Posen. "That's a young, undiscovered gay boy's idea of sexuality or sensuality."

Tradition goes hand-in-hand with fragrance, whether you're a young girl surrounded by great Parisian fragrances, like Wang was, or a New York kid like Posen making his first discoveries of the nature of sensuousness.

"Patou, Chanel, Balmain, Dior, Guerlain - they were legacies!" said Wang. "They influenced generations of women. Their grandmother wore them, their mother wore them, their daughters wear it. I think it's a bit of that tradition of fragrance that I really got to enjoy, and that's what I enjoy so much about doing fragrance."



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