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Moutai takes action to clean up fake Laimou

By Jia Tingting ( chinadaily.com.cn )

Updated: 2014-05-22

Kweichow Moutai Co, the Chinese leading liquor maker, announced on Tuesday that any products with the trademark "Laimou" not produced from the Moutai distillery are fake.

Moutai won a legal dispute over the trademark Laimou, and it warned any infringing competitors to cease using the label on March 15.

By ending the dispute, which has lingered for nearly a decade, Moutai is taking action to stop trademark infringement via legal means.

Moutai alerts customers to look for the Moutai distillery name when buying Laimou.

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