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Jiading founds chamber for creative advertising

( chinadaily.com.cn ) 2014-08-13

The chamber of commerce in the industrial zone of Shanghai’s Jiading district founded a special branch for advertising and the creativity industry on August 12, with 21 companies joining as its first member enterprises.

Jiading founds chamber for creative advertising

Representatives of member enterprises attend the meeting.[Photo/jiading.gov.cn]

The branch will serve as a bond to facilitate communications between its member enterprises and communication between the enterprises and government.

The branch elected 11 members of its executive committee at the meeting, including one president and six vice presidents.

The cultural creative industry is one of the pillar industries of the Jiading Industrial Zone.

By the end of June, the Sino-Adi Development Base of Advertising and Creativity Industry had attracted over 2,200 cultural creativity companies, including 1,037 advertising companies.

The tax revenue of advertising companies totaled 430 million yuan ($70 million) in the first half of this year, an increase of 34 percent year-on-year.

Meanwhile, a number of upstream and downstream enterprises in the advertising industry have also settled in the zone, contributing to the development of the advertising and creativity industry.

MAIL TO DISTRICT CHIEFjiading@jiading.gov.cn

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