Improve after-sales service
(China Daily) Updated: 2012-05-24 08:12Comment on "Character building holiday destinations" (China Daily, May 3)
Many Chinese firms are good at high-pressure sales but poor at after-sales service. Buying a brand-new commodity is a gamble. The seller always tries to avoid his responsibilities, even within the so-called warranty period.
The primary objective of companies is to sell rather than provide a service, because for them there is no profit to be made in a service. Generally speaking, enterprises need to build up a service culture, but it will take ages to reset their mindset.
A reader, on China Daily website
Readers' comments are welcome. Please send your e-mail to opinion@chinadaily.com.cn or letters@chinadaily.com.cn or to the individual columnists. China Daily reserves the right to edit all letters. Thank you.
(China Daily 05/24/2012 page9)
