Why are Chinese obsessed with luxury goods?

JGVk (UK)

I have met many Chinese visitors in London. One of the main reasons why they buy many luxury items (instead of one or two) is simple. Many of them are first time overseas tourists. In China (and in most of Asia), there is a social obligation to buy presents (of equal quality) for friends and relatives. Over time, this "obligation" disappears - therefore, their shopping habits will change over the next few years.