BMW at Auto China 2014

BMW Brilliance CEO sees promising future for China’s auto market

We will stick to our long term development strategy and further deepen localization and customer-orientation. We have a “production follows the market” strategy, and we are continually expanding our local production in China. The total production capacity of our joint venture has reached 300,000 units in 2013 and it could be enhanced to 400,000 units, depending on market demand.

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    BMW i8

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    BMW i3

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    BMW 7 Horse Edition

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    BMW 2 Series Coupe

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    BMW 4 Series Gran Coupe

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    BMW M3 Sedan and M4 Coupe

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    BMW X4

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    BMW 2 Series Active Tourer

 

BMW Brilliance's different path to crack market

Sino-Germany car makers, BMW Brilliance, will open another showroom for its locally made fully electric crossover Zinoro 1E in Shanghai this year.

BMW highlighted at Beijing Auto Show

At the 2014 Beijing Auto Show, BMW showcased its full line-up of vehicles.

BMW i8

The BMW i8 boasts an entirely new sports car design featuring many aerodynamically refined details.

BMW i3

The BMW i3 is the first all-electric series vehicle produced by BMW i.

BMW 7 Horse Edition

The Horse Edition’s exterior paintwork accentuates its exclusive appearance.

BMW 2 Series Coupe

The new models are four-seater rear-wheel drive compact models.

BMW 4 Series Gran Coupe

It merges the stylistic qualities of the two-door Coupe with the functionality of four doors.

BMW M3 Sedan and M4 Coupe

The BMW M3 Sedan and BMW M4 Coupe represent an ongoing commitment to this philosophy.

BMW X4

With the X4, BMW now brings this unique concept of the Sports Activity Coupe to the premium mid-size segment.

BMW 2 Active Tourer

Dynamics and functionality of space melded in true BMW style.

Olaf Kastner

Olaf Kastner, president and CEO of BMW Brilliance Automotive

Adrian van Hooydonk

Senior vice-president of BMW Group Design

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