Zest Bridge Advertisement Company to be listed
( chinadaily.com.cn )
Zest Bridge Advertisement Company, a high-tech medical communication firm, has announced it will soon be listed on the stock market.
The announcement comes on the company’s eighth anniversary, having been established on July 4, 2008.
Zest Bridge has a unique approach in China, centered on the production of content and adhering to a concept they call "cross-media interaction, win-win platform situations". The company has four major departments: Zest Bridge Video, Zest Bridge Data, Zest Bridge Advertisement, and Zest Bridge Research and Development.
Zest Bridge Video has been a content supplier for Jinritoutiao, Ximalaya, Dulantianxia, Tencent, and Youku. The video views for some of their series—including Doctor's Video, Doctor's Stories, Expert's Interview, Humor Moment—number into the millions. Their magazine Contemporary Doctor is a leader among medical publications, and has become the most influential brand in China.
Zest Bridge listed a profit of approximately RMB 40 million in 2015.