Apple unveils new mobile software platform

Apple Inc. CEO Tim Cook walks past an iOS7 logo during the Apple Worldwide Developers Conference (WWDC) 2013 in San Francisco, California, June 10, 2013. [Photo/Agencies]

Phil Schiller, senior vice-president of worldwide marketing at Apple Inc., introduces the new Mac Pro during Apple Worldwide Developers Conference (WWDC) 2013 in San Francisco, California, June 10, 2013. [Photo/Agencies]