Hanfu fan recreates the 'plump' Tang look with series of pictures

"I just wanted people to have fun by posting memes derived from my photos," says Zheng who posted another series of similar pictures in which she holds a hongbao, or red packet, in her hands before Spring Festival.

Zheng, 38, who has owned a store selling hanfu－the traditional clothing of Han people－since 2013, says her weight crossed 90 kilograms after giving birth to a child in 2016.

Then, in a bid to boost sales at her hanfu store, she produced plus-sized hanfu for women and volunteered to be the model.

Commenting on the pictures, some netizens say the model has "recreated the Tang women from head to toe".