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Coca-Cola announces water security strategy

By WANG ZHUOQIONG | chinadaily.com.cn | Updated: 2021-03-25 19:49

Coca-Cola China, together with WWF, promotes the Yangtze Finless Porpoise Protection Project. [Photo provided to chinadaily.com.cn]

Up to now, the project has attracted the participation of more than 90 public interest organizations and 18 enterprises, benefiting 1.74 million teachers and students in rural areas, according to the company.

In watersheds, Coca-Cola China, together with WWF and various social forces, has successfully promoted the Yangtze Finless Porpoise Protection Project, which is one of the demonstration projects for the Coca-Cola Company to join partners to protect vital water sources in the Yangtze River Basin. 

With the optimization of water quality in the Yangtze River, the quantity of finless porpoises, which number fewer than pandas, has exceeded 80 in the Tianezhou Baiji National Nature Reserve of Yangtze River.

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