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CIIE bazaar in Shanghai a success, organizers say

chinadaily.com.cn | Updated: 2021-08-19 15:21

A poster of the China International Import Expo market is seen along the Nanjing Road in Shanghai on July 28, 2021. [Photo/IC]

Featuring diversified business styles from different nations and regions, the newly opened China International Import Export Bazaar in Shanghai's commercial street of Nanjing Road has become an internet-famous site, Economic Daily reported.

With support from the China International Import Expo Bureau, Greenland Group built China's first CIIE-themed bazaar in Shanghai, Xue Yingjie, the group's assistant president, told the newspaper. It realized innovation transformation of CIIE sources, and also opened up fast access for turning CIIE exhibits into products for customers.

Including wool tapestries from Iran, herbal lotion from South Africa, and craft beer from Belgium, the CIIE bazaar showcased more than 5,000 products from 40 countries and regions. These products are either exhibited at the CIIE or are featured products from their own countries. The bazaar has 19 national pavilions as well as special areas for luxury products, jewelry, CIIE cultural and creative products and gourmet foods.

Since its opening in April, average daily sales have surpassed 150,000 yuan ($23,130), with 10,000 visitors every day, Xue said, adding the CIIE bazaar has become a new window for foreign institutions in China to show their image.

Products sold well at the CIIE bazaar. During peak hours such as holidays, it's normal for overseas exhibitors to replenish stock three or four times every day.

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