xi's moments
Home | Film & TV

The beauty & wisdom of the countryside

A TV series endeavors to dispel stereotypes about rural living and pays tribute to village officials who aim to facilitate positive change, Cheng Yuezhu reports.

By Cheng Yuezhu | China Daily | Updated: 2022-01-15 16:18

Sun Guangming, the protagonist in the TV series Going Rural.[Photo provided to China Daily]

In the series the crew was keen to reflect the modern face of rural China and, perhaps not surprisingly, ubiquitous throughout are features such as livestreaming and short video marketing.

"At the time, in the countryside of southwestern Shandong, e-commerce had taken off, and people were selling not only agricultural produce but light manufacturing materials as well," says Jing Lei, the producer. "These people were highly impressive in the way they skillfully used e-commerce platforms."

The crew spent more than six months traveling around the province before plumping for Houshigou village as the filming location, mostly because the crew was smitten by its idyllic landscape and the warmth of its people.

"The countryside should be able to evoke a pleasant impression," Li says. "In Western TV series and films countryside landscape is always presented as wonderfully beautiful and refined. I wanted to prove that we, too, are capable of shooting beautiful countryside scenes."

To accomplish this goal the crew chose the veteran art director Shao Changyong to ensure the aesthetic style and taste, to distinguish the series from its peers, and to banish the all-too-often seen stereotypes of the Chinese countryside.

"The stereotypical village officials you see in TV series and films are blemishless pillars of the community, who lack human warmth or humor," Jing says. "With our unconventional representations we are keen to educate our audience, to make them aware of the difficulties these officials face and of the extraordinary qualities they bring to the job."

|<< Previous 1 2 3 4 Next   >>|
Global Edition
BACK TO THE TOP
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349