'Eating hosts' providing a visual feast for viewers

For example, Cao Ting allowed her young son to appear in her most recent video. Cao ate in front of the camera, while the little boy ate in the corner of the frame in the background. Sometimes, he jumped up and down to steal his mother's thunder and amuse viewers.

In another video format, a broadcaster who calls herself "Grandmother" and lives in a remote rural village always begins her videos by picking fresh vegetables in her garden. Then, she shows a montage of herself cooking old-time farm dishes before she eats them in an old-fashioned room.

Then, there is a young girl who is depicted as a farmer. In the first part of her videos, she is always busy with farm work and looks extremely tired. In part two, when she returns home, her first line is usually "Mom, I am hungry." Her mother prepares more than 10 bowls of meat and the girl eats them all.