World's top 10 most valuable brands
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Brand Finance, a brand valuation consultancy, released Global 500 2023 on Jan 18, ranking the world's most valuable and strongest brands. It found that tech firms have once again taken the largest share in the rankings, with an overall brand value of at least $1.2 trillion, accounting for around 15 percent of the total value of the rankings.
Let's take a look at the top 10 most valuable brands.
10 TikTok/Douyin
Value: $65.7 billion