KFC gives fast food digital face

By HE WEI in Shanghai | China Daily | 2017-09-02 09:19

KFC gives fast food digital face

A customer pays her bill using facial recognition technology at KFC's concept restaurant KPRO in Hangzhou, Zhejiang province, Sept 1, 2017.[XU KANGPING/FOR CHINA DAILY]

Yum China Holdings Inc, operator of 5,300 KFC restaurants across China, introduced its first facial-recognition ordering kiosks in a concept store named KPRO in Hangzhou featuring low-calorie menus.

The tie-up with Alipay, the country's largest mobile wallet, in commercializing such technologies underscores the ongoing digitalization push of the fast-food chain to leverage two trends: resonating with tech-savvy diners and jumping on the healthy-eating bandwagon.

Previous 1 2 3 4 5 6 Next

Related Stories

Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349