Business / Auto China

Jebsen confident of dramatic growth

By Qiu Bo (China Daily) Updated: 2014-05-12 13:24

Jebsen TCG Automotive Systems, JAT's second joint venture in Dalian, is a successful example.

The joint venture with TCG Unitech of Austria develops and manufactures oil pump systems and has become the first overseas-funded facility with high-performance oil pump production technology in China.

"We can basically provide support to any technology that our partner has an expertise in," Jensen said.

Jebsen confident of dramatic growth
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Jebsen confident of dramatic growth

He said that JAT's value was in its Chinese-led management team, which can localize the domestic cost operating structure and access western solutions.

Jensen said from his point of view, Jebsen, as an auto industry participant, is further back in the supply chain, which is what makes them different.

He said in the future JAT would continue to expand the model of taking foreign products, processes and technology and facilitating effectiveness of cost and a good experience for local Chinese consumers "because the model is working quite well".

Traditional business

Jebsen is an expert in luxury distribution and made more than 15-billion-HK dollars ($1.94 billion) in global sales in 2012. The company has never stopped developing their traditional businesses such as representing the Porsche brand and vehicles.

From 2012, Jebsen invested heavily in new Porsche centers including the recently launched Shanghai branch, which is one of the largest in Asia. The company currently has eight Porsche centers in China.

"We are now investing in other cities and Shenzhen in the south will be the next for us," said Joachim Eberlein, managing director of Jebsen's motors division.

The division has worked closely with Porsche in China for more than 59 years.

Eberlein said they do not bask in past glory but forge ahead with daily innovations.

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