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A personalized movie experience

Updated: 2014-08-15 09:54 (chinadaily.com.cn)
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In the mood for the ocean? Why not watch an ocean themed movie in a room decorated like the deep blue sea, that's just one of the many things customers can do now in the newest cinema in Shenyang, capital of Northeast China's Liaoning province.

The new cinema, named "Amy 1895" features different themed screening rooms that customers can pick from.

With 31 private rooms in this cinema, it can hold about 180 customers. Prices of the private rooms range from 198 yuan ($32) for a room for four to 520 yuan for a ten seater. The biggest room, seats up to 30 customers, cost about 2,680 yuan.

Hao Yun, marketing manager for "Amy 1895", told China Daily that customers spend about 100 yuan on average and the daily seat occupancy rate in this cinema is about 90 percent.

According to Hao, the cinema cost about 10 million yuan to build.

A personalized movie experience

An ocean-themed screening room is just one of the many themes found at "Amy 1895" in Shenyang, Liaoning province, Aug 13, 2014. [Photo/CFP]

A personalized movie experience

A personalized movie experience

A personalized movie experience

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