Cultural tourism and health merge at Shanxi conference

"We will continue to strengthen healthcare for all ages and explore and improve eight models, including cultural nourishment, resort vacations and forest healthcare," said Wang Zhen, Party secretary of the city.

Designated as a "World Health Demonstration City" by the United Nations, Jincheng has 40 nationally-recognized historical and cultural towns and villages, taking the lead in the country.

Recently, the popularity of the game Black Myth: Wukong has attracted tourists to ancient buildings in Jincheng such as Yuhuang Temple, Tiefo Temple and Xixi Erxian Temple.

"Taking the exceptionally popular game as an example, IP utilization should focus on speed and localization," Wei Haibin, co-founder of Dalian Betop Culture Technology, said at the Elite Dialogue of Cultural Tourism and Health Industry, part of the activities held on Friday. "Jincheng can create its own IP and target young people for the cultural tourism and health industry."

During the activities, nearly 300 domestic and foreign cyclists participated in a national open cycling championship in Gaoping.

"There is quite beautiful scenery along the race route, and the services at the rest stops are excellent," said a racer, Liu Huifeng. "We are happy to take part in the high-level competition."