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Craftsmanship and entrepreneurship contribute to rural vitalization in Ningbo

Community attracts creative young people with favorable conditions, peaceful environment

By He Qi in Ningbo, Zhejiang | China Daily | Updated: 2024-12-11 08:45

Ceramic tableware is displayed at Strawberry Cafe in Yongwang village. HE QI/CHINA DAILY

"We primarily focus on integrating culture with commercialization. Through our platform, we aim to pass down intangible cultural heritage. We believe that only through the dual inheritance of culture and commerce can the skills of intangible cultural heritage truly be passed on," said Zhang Shaohua, brand director of Yong's Gourmet.

In addition, to meet the housing needs of young talent in scientific research and entrepreneurship in the neighboring region, Yongwang has partnered with a State-owned enterprise to establish supportive youth entrepreneurship apartments.

This project is among Ningbo's initial affordable rental housing endeavors on collectively owned land.

Comprising 400 units, the youth entrepreneurship apartments were finished and put on the market in July last year.

"This accommodation option is available to current and graduating students from vocational schools and higher education institutions, offering a complimentary stay of up to 15 days," said Mao Yunbo, manager of the apartment project.

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