L'Oreal hosts first campus music gala in China

Key highlights of the program include the Campus Charity Sales, a flagship initiative that has engaged over 4.3 million students across 34 universities since 2004, raising over $5.5 million to support underprivileged students; Beauty Techathon, L'Oreal's first hackathon for IT students, fostering innovation in "Tech for Good" solutions with guidance from industry mentors; and the Public Relation Contest, a collaboration with the China International Public Relations Association to empower students in public relations.

"Beauty is a powerful force that has inspired people across centuries, civilizations and cultures, to be the best version of themselves. And talent will help shape the future of the beauty industry. So don't wait: build that rocket ship and let's travel this beautiful galaxy together, in search of new stars," said Hieronimus.