Company Special: UBS: Support for high culture in Beijing Music Festival

This year's event presented 22 shows catering to lovers of symphony, chamber music, choral singing and crossover.

It also staged five operas, four iconic works of which by Giuseppe Verdi and Richard Wagner pay tribute to the two music titans on the 200th anniversary of their births.

The festival is not only a stage for talented musicians and performers, but also a valuable chance for students and music lovers to communicate face-to-face with famous masters.

Last year, more than 300 aficionados including 50 students from Beishicao Middle School, a UBS-supported green school, were invited to attend a master class by Galway.

UBS also invites leading musicians to perform for its employees in China during the music festival.

Last year, UBS employees in Beijing enjoyed a concert by rising Chinese guitarist Yang Xuefei and harmonica virtuoso Huang Wensheng.

Li believes that high-quality music

As in its offices around the world, the walls of its Beijing office are decorated with cont

UBS, which celebrated its 150th anniversary last year, has a long tradition of sponsoring art around the world, Li said.

In addition to concerts and music festivals, UBS is an active supporter of the visual arts through programs including Art Basel, an international show for contemporary art, and the Guggenheim UBS MAP Global Art Initiative that fosters cross-cultural interaction between artists, curators and audiences through education programs and interactive activities.

UBS exhibited its art collections in 2008 and 2009 in Beijing, Shanghai and Guangdong.

As well, UBS's commitment to corporate social responsibility features long-term relationships with many public foundations and non-profit organizations concentrating on social welfare in China and internationally.

As an active promoter of global arts, culture and charities, UBS will continue to maintain its commitment to China, Li said.

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