Yao Liyuan (left) explains a new edible mushroom to officials at the poverty relief office in Gutian county, Longyan city, Fujian province, Sept 18. Edible mushrooms are a pillar industry in rural Gutian and an important income course for famers. Yao, a Gutian native with a doctorate from the University of Manchester in the UK, and three years of overseas working experience in online business, came back to her hometown in 2013 to promote online business. She is now the general manager of a local food company and has made creative marketing decisions to boost the traditional mushroom industry. [Photo/Xinhua]