Baidu, Sina join hands in smartphone project

Baidu Inc is offering its search engine on Sina Corp's mobile Web portal as part of an agreement aiming to attract more smartphone users in the world's biggest wireless market.

Baidu, China's biggest search engine company, will also install Sina's Weibo micro-blogging service on software for mobile devices, the companies said in a joint statement on Tuesday, without giving a schedule. The alliance covers collaboration on content and data as well, the companies said.

Baidu seeks mobile users for its search services as more surf the Internet on smartphones in China, where mobile ad sales more than doubled to 2.4 billion yuan ($377 million) last year, according to the research company IResearch.

Agencies - China Daily