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‘2026 Shanghai Summer’ highlights immersive riverside experiences

By He Qi | chinadaily.com.cn | Updated: 2026-07-09 14:54

A series of events is being rolled out across Xuhui district in Shanghai to create immersive riverside nighttime consumption experiences. [Photo provided to China Daily]

Spanning four months, the summer carnival features a diverse lineup of activities. Tour de France Night will run until July 12, offering an immersive race-viewing experience. A 39-day open-air film gala kicked off on July 2 at the Gate M West Bund Dream Center, alongside the launch of Dream Travel themed pop up featuring Mickey and Friends. Meanwhile, Metro City launched its summer campaign, headlined by the global debut of the Chinese animation immersive park gathering four top-tier domestic animation IPs. The Rosydoedian Hotdog themed exhibition premiered on July 3 at Neo Young 6 shopping mall and will run through Oct 7.

A series of events is being rolled out across Xuhui district in Shanghai to create immersive riverside nighttime consumption experiences. [Photo provided to China Daily]
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